<H1> We Build Digital, Social Brands in China </H1> |
<H1> Resonance Serves the Entire China Digital, Social Media Consumer Journey. </H1> |
<H1> Our Clients: Building Lifestyle Brands in China </H1> |
<H1> Digital, Social Media Trends & Insights </H1> |
<H1> Lets Talk. </H1> |
<H3> Strategy, Insights & Ideas </H3> |
<H3> Digital, Social Journeys </H3> |
<H3> KOL, Influencers & content </H3> |
<H3> Insights </H3> |
<H3> Solutions </H3> |
<H3> Social Community </H3> |
<H3> Influencer + Ad Buy </H3> |
<H3> CRM Build + Set-Up </H3> |
<H3> CRM Always-On </H3> |
<H3> WeChat Commerce </H3> |
<H3> Platform Mgmt </H3> |
<H3> News Feed Ads and Short Videos are the Best Advertising Methods in China </H3> |
<H3> Implusive Chinese Millennials are the Main Driver Behind Luxury Purchases </H3> |
<H3> The Most Important Online Channel for Educating China's Netizens May Surprise You </H3> |
<H3> Brands Must Prepare for Increasingly Sophisticated Chinese Luxury Consumers </H3> |
<H3> Resonance’s Jerry Clode Interviewed by BOF About Dolce & Gabbana’s China Crisis </H3> |
<H3> Resonance’s Paul McNeill speaks at the World Federation of Advertisers at INFINITI’s new Lab in Hong Kong </H3> |
<H3> Chinese Millennials Still Continue to be Loyal to Brands (But Not for Long) </H3> |
<H3> With Family Support, Chinese Millennials Spend More and Save Less </H3> |
<H3> Resonance’s Jerry Clode leads up debate on New Retail for AustCham </H3> |
<H3> Luxury Brands are Slowly, but Steadily Adopting Ecommerce in China </H3> |
<H3> Resonance's Michael Norris Interviewed about China Fashion Industry's Retail Strategy </H3> |
<H3> Tiffany in "Top Ten Most Loved WeChat Ads" for Three Consecutive Quarters </H3> |
<H3> Resonance Hosts Strategic Leadership Panel at Horasis Global Visions Community </H3> |
<H3> Digital has led to an Increase in Sophisticated Chinese Consumers </H3> |
<H3> Luxury Consumer Growth Continues to Expand Beyond China's Most Cosmopolitan Cities </H3> |
<H3> Resonance Interviews Meituan CMO at Asia's Largest Travel Exhibition: ITB Asia </H3> |
<H3> The Evolving Chinese Consumer: Optimistic, Confident and Socially Aware </H3> |
<H3> China KOL Influencer Travel Destination Trends Reveal a Few Surprises </H3> |
<H3> Social Media has an Outsized Influence on Chinese Millennials Purchase Intention </H3> |
<H3> China's Ecommerce Giants Find Opportunity in WeChat Mini Programs </H3> |
Social
Social Data
Cost and overhead previously rendered this semi-public form of communication unfeasible.
But advances in social networking technology from 2004-2010 has made broader concepts of sharing possible.